Cheryl Fleming - RE/MAX Executive Realty


Adding a house to the real estate market should be simple. However, a home seller must consider various factors before listing a home, or risks missing out on opportunities to stir up interest from potential homebuyers.

Some of the top factors to consider before you list a residence include:

1. Your Home's Interior and Exterior

Ultimately, your home only gets one chance to make a positive first impression on homebuyers. If a home seller dedicates the necessary time and resources to update a house's interior and exterior, he or she may be able to increase the likelihood of a quick home sale.

To improve a house's interior, it is important to declutter as much as possible. Remove any non-essential items from a home; these items can be sold at a garage sale or online or put into a storage unit until a home sells.

Furthermore, to enhance a home's exterior, a home seller should mow the front lawn, trim the hedges and perform assorted home exterior maintenance projects. With a dazzling home exterior, a home seller can help his or her residence stand out from other available houses.

2. The Local Housing Market

How does your home stack up against the competition? Study the local housing market closely, and you should have no trouble establishing a competitive price for your home.

Examine the prices of available residences that are similar to your own. Also, take a look at the prices of recently sold houses in your city or town. With this housing market data in hand, you can understand whether you're preparing to operate in a buyer's or seller's market and price your residence appropriately.

3. Home Appraisal Results

When it comes to getting a home ready for the real estate market, it never hurts to conduct a home appraisal.

During a home appraisal, a property inspector will assess a house's condition. After the appraisal is finished, this inspector will provide a homeowner with a copy of a home appraisal report.

A home appraisal report offers valuable insights into a home's condition and enables a home seller to prioritize myriad home improvement projects. As such, the report may help a home seller find ways to enhance a residence before he or she adds it to the real estate market.

Lastly, if you're looking to list a house in the foreseeable future, working with a real estate agent is key.

A real estate agent is happy to help you prep your residence for the housing market. He or she will offer honest, unbiased home selling recommendations and ensure you can upgrade your house as needed. Plus, this housing market professional will set up home showings and open houses, negotiate with homebuyers on your behalf and do whatever it takes to help you sell your residence.

Get your house ready for the real estate market – consider the aforementioned factors, and you can transform an ordinary residence into an awe-inspiring home.


Your home represents a one-of-a-kind property, and as such, you'll want to do everything you can to promote it to your friends, family members and, of course, your neighbors.

Ultimately, your neighbors can play a significant role in generating interest in your home. And if you incorporate your neighbors into the home selling process, you may be able to boost your chances of a quick sale and maximize your chances of optimizing the value of your house.

So what does it take to work with your neighbors throughout the home selling process? Here are three tips to help you do just that.

1. Transform an Open House into a Block Party.

If you host an open house, invite your neighbors – you'll be glad you did! By doing so, homebuyers can learn about your house as well as experience what it's like to live in your neighborhood.

Your neighbors may be able to provide insights into your neighborhood that homebuyers might struggle to find elsewhere. And if you invite your neighbors to an open house, you should have no trouble generating plenty of interest in your house in no time at all.

2. Share Your Home Listing with Your Neighbors.

As soon as your home listing becomes available, be sure to share it with your neighbors. This will enable you to extend your home listing's reach and boost your chances of connecting with a broad array of interested homebuyers.

Also, encourage your neighbors to provide feedback about your home listing. A neighbor's feedback could make or break your home listing, and any insights that a neighbor can provide may help you put your home listing over the top in the eyes of homebuyers.

3. Collaborate with an Experienced Real Estate Agent.

Employing a friendly, experienced real estate agent is paramount, regardless of whether you're selling your residence in a buyers' or sellers' market. With a top-notch real estate agent at your disposal, you'll be able to bolster your chances of connecting with your neighbors and highlighting your residence to the right homebuyers at the right time consistently.

Your real estate agent takes pride in his or her work, and as a result, will be happy to provide tips to help you incorporate your neighbors into the home selling process. In fact, your real estate agent may be able to introduce you to neighbors and help you foster positive relationships with them that may allow you to accelerate the home selling process.

Perhaps best of all, your real estate agent is ready to respond to any concerns or queries during each stage of the home selling process. That way, if you ever have questions about your home listing or homebuyers' offers for your house, your real estate agent will be able to offer expert guidance to help you make the best possible decisions.

Spend some time getting to know your neighbors and your real estate agent. This may enable you to improve your chances of selling your home in any real estate market, at any time.


Although a home seller might commit significant time and resources to stage the interior of his or her home, it also is important to remember that homebuyers will want to check out your residence's exterior. As a result, you may want to consider staging your home's exterior in addition to your residence's interior. Staging your home's exterior can be simple – here are three tips for home sellers to stage a house's exterior effectively: 1. Spruce Up Your Front Lawn. A front lawn that is loaded with crabgrass and weeds is unlikely to help your house garner attention from homebuyers. Fortunately, there are many fast, efficient ways to spruce up your front lawn's appearance. For instance, mowing and watering your front lawn regularly is sure to help improve its appearance. Don't forget to use fertilizer and weed control products to further enhance your front lawn's appearance, either. When in doubt, hire professional landscapers to help you spruce up your front lawn. These landscaping experts will be able to bolster your front lawn's appearance instantly, and ultimately, boost your chances of generating substantial interest in your residence. 2. Improve Your Exterior Lighting. Ideally, you'll want to make your front entrance warm and inviting. And with the right lighting, you'll be able to impress homebuyers any time they check out your house. Pendant lighting, for example, can be hung with ease and will help you boost your home's curb appeal. This lighting will allow you to illuminate the front of your residence at night, ensuring homebuyers who drive by will be able to get a good look at your home. Furthermore, wall lighting can be placed near exterior doorways and will look and perform great day after day. Like pendant lighting, wall lighting often is easy to install and can make a world of difference in the eyes of homebuyers. 3. Clean Up Your Driveway. A driveway that is filled with chips and cracks may do more harm than good, particularly for a home seller who wants to generate plenty of interest in his or her residence. However, a home seller who spends some time improving the appearance of his or her house's driveway is sure to transform the driveway from a home selling liability into an asset. Repaving your driveway always represents a valuable option, as this will enable you to enhance your driveway's appearance immediately. Also, installing interlocking stones or stamped concrete may prove to be a viable option, especially if you want your driveway to stand out to homebuyers. Staging your house's exterior is worthwhile, and a home seller who devotes the time and resources to improve his or her home's exterior may be able to reap the benefits of a quick sale. Do what it takes to transform your home's ordinary exterior into one that will sparkle consistently. By doing so, you can boost your house's curb appeal and differentiate your residence in a highly competitive real estate market.

Did you know your home could lose heat due to a poorly insulated attic? That's right, and home sellers who want to maximize the value of their residence will want to improve their attic's insulation immediately. You should try to air-seal the attic to minimize your home's energy loss consistently. However, there are several questions you'll need to consider before you add attic insulation, including: 1. How much insulation will I need? Ideally, you'll want your attic insulation to be above the floor joists. And if you notice your attic insulation sets below or at the floor joists, you may need extra insulation to boost your home's efficiency. Furthermore, you'll want to ensure that insulation is evenly distributed across your attic. That way, you'll be able to avoid low spots, aka areas where energy loss becomes more likely to occur. 2. What kind of insulation should I install? Just because there is certain type of insulation already installed in your attic does not mean that you have to use this same kind of insulation in the future. In fact, there are many insulation options at your disposal, providing you with plenty of flexibility to find insulation that fulfills your home energy needs and budget. Some of the most common types of attic insulation include: • Fiberglass – Fiberglass batts and rolls can be applied to unfinished walls, along with floors and ceilings. • Foam board – This type of insulation is valuable for unvented low-slope roofs and offers a high insulating value. • Blown-in – Perfect for unfinished attic floors, blown-in insulation is installed using special equipment and works well in irregularly shaped areas. Meeting with an attic insulation expert may prove to be valuable, as this professional can offer insights to ensure you can find the right insulation at any time. Therefore, you'll be able to rely on this insulation professional to complete your attic insulation project quickly and efficiently. 3. How much will it cost to add insulation? Adding insulation to your attic can become expensive, particularly for those who choose top-of-the-line insulation installed by insulation professionals. For many home sellers, it helps to budget accordingly when determining how much to spend on attic insulation improvements. Although you likely want to improve your home's efficiency, it is important to avoid the risk of overspending. And if necessary, you may want to consider lowering the asking price of your home rather than performing comprehensive attic insulation improvements that may provide only a limited return on investment (ROI). When in doubt, meeting with a real estate agent can help you determine which home improvement projects are paramount. This professional will work with you to accentuate the positive of your home to prospective homebuyers, and ultimately, ensure that you can boost your chances of a quick home sale. Attic insulation improvements serve as one of many ways that you can work toward enhancing the value of your home. And after you complete various attic insulation improvement tasks, you'll be better equipped to help your residence stand out from others in a highly competitive real estate market.

One of the trickiest parts of buying or selling a home is the negotiation process. Too often when our home is involved our emotions get in the way and the deal can go south quickly. Negotiating is an art. A real estate professional is trained in negotiating but you will need to prepare too. Here are some hints to help you navigate the home sale negotiation process: Do your homework know your home’s worth, understand the value of your home in the marketplace. Be realistic about what your home is worth. Much of the work you did to the home was a labor of love and may not have a monetary value. Be patient, negotiations can take time. Do not let emotions (greed, pride, anger, or prejudice) get in the way of negotiating the best deal. Think of your home as “the house”,” instead of “my home.” You have made the decision to move so try to think of the sale as a business transaction. Take all reasonable offers seriously. Don't let a good deal walk away over a few hundred dollars. Try to look at the deal from the opposite side of the table. This will help you try to see where the potential buyer is coming from. Most of all, have a positive attitude. Don't get caught up in the game of negotiating instead remember the goal is to sell your house for a fair price and move on to your next adventure.



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